Amscreen appoints new Marketing Director

Mike Hemmings - Amscreen Marketing Director Amscreen, the UK’s largest digital out of home media owner, has further expanded its UK team with the significant appointment of Mike Hemmings as International Marketing Director. The announcement is the latest top level hire by Amscreen, following recent appointments of Yoko De Souza as Director of Client Sales and Winfried Karst as Chief Executive Officer for Central and Eastern Europe.

Hemmings will work into Amscreen’s European MD Sales & Marketing, Chris Forrester and will be responsible for shaping the Amscreen brand internationally and further developing Amscreen’s growing reputation as a cutting-edge digital media company.

Hemmings has substantial media experience spanning a number of years working at Independent News and Media, EMAP as acting head of magazine marketing and most recently at CBS where he was Head of Marketing. Hemmings helped bring CBS Outdoor's pioneering and successful digital portfolio to market in 2006/07 and more recently led the activity to win B2B marketing award at the Marketing Society Awards for Excellence in 2011.

Hemmings said “This is an exciting move for me and I look forward to joining the team. Amscreen is continuing to grow at an impressive rate and I am keen to help build the brand’s reputation worldwide as it acquires international clients.”

Chris Forrester said “We are extremely pleased to welcome Mike to Amscreen. His experience will no doubt be a great asset to the company as we continue to expand and build the brand internationally. Together with other recent appointments to the Amscreen team, we’re sure Mike will help to enhance our position as a leader in European digital media and I look forward to him joining the team.”

ENDS

For further information, please contact Sophie Kay (Amscreen press office) at Frank PR – 020 7693 6999 / amscreen@frankpr.it

Notes to editors

About Amscreen:

Amscreen is the UK’s largest Digital Out of Home media company, offering a robust, end-to-end digital signage solution via its unique wireless plug and play technology. Their networks broadcast from 3,500 sites across the UK and are an effective communication tool for clients such as BP, Shell and WH Smith and a range of blue-chip advertisers such as Coca Cola, Ford, Sky, Visa and BT.

As well as operating in petrol, convenience, leisure and travel locations, Amscreen provides screens to the healthcare industry. Its Healthcare network uses revolutionary software to provide customers with the ability to create and broadcast their own messages that can be viewed in prime dwelling areas such as waiting rooms, corridors and coffee shops.

Amscreen recently expanded into Europe following a deal with BP Europe SE that will see digital signage screens installed in forecourts across the continent in Germany, Poland, Luxembourg, Switzerland and Austria.

The live Amscreen mapping system allows advertisers to locate screens across the UK. Visit http://www.amscreen.co.uk/screen-media/mapping_tool.html to view the live mapping link for further information.

For more information on Amscreen, visit www.amscreen.co.uk